How many types of websites are there?

While surfing, you’ve no doubt seen many. They’re the online windows through which companies present themselves, the products/services they offer and the teams they’re composed of. In other words, they’re sites that have a clear objective: to provide all the information and contact details necessary for making a company known and allowing people to contact them.

Objective: To present your company and offer contact opportunities

To do: In WebSite X5 you’ll find many professional ready-made templates for creating the perfect business website. Or you can always start with a blank template and create fully customized graphics.

Organize your content well. Provide a home page and other necessary pages to communicate the company’s mission, what sets it apart and the range of products and services offered, in addition to providing the contact details necessary to locate or contact your business.

A company website, however, can also be more than just the online version of a business card or paper brochure. With WebSite X5 you can, for example, augment your project by adding a blog and a news area, or you can create protected areas to be accessed with passwords. If you have a business that involves managing customer appointments, you can implement an online booking system that’s more efficient than the traditional paper calendar. Finally, if your company has an international reach, you can easily manage the creation of a multilingual website.

Get to work: For a basic website, WebSite X5 Evo is sufficient, but if you want to add dynamic elements like a protected area, we recommend using WebSite X5 Pro.

In recent years, e-commerce has literally exploded. You’ve most likely made at least one online purchase, perhaps after doing a bit of research and reading a fair number of reviews. If you have physical or digital products to sell, you don’t want to miss the opportunity to gain thousands of potential customers. Therefore, you’ll need to set up an e-commerce site.

Objective: Selling physical and/or digital products

To do: First of all, we should emphasize that not all e-commerce sites are the same. A lot depends on what you’re selling. If, for example, you’re an artist or a small farm that produces honey, your product catalog will be quite small. In this case, you can focus on excellence and exclusivity. Use your website to tell your story and communicate what sets you apart. Try to engage users on an emotional level and include a shopping cart along with the more narrative content for purchasing products.   

On the other hand, if your business has an extensive catalog of products (for example, a bookstore, a clothing store or a home furnishings store), you’ll need to maintain a decidedly more commercial approach. Omit the more narrative part and put the shopping cart front and center.

Whatever the scope of your e-commerce, WebSite X5 will allow you to manage it better and, in fact, can help you set up your product catalog, activate a search engine for your products, create effective product presentation sheets and implement discounts and promotions, etc. Through a special online control panel, also available via App for mobile, you can control the entire sales process and have access to the latest data.

 

Get to work: Website X5 Evo has the basic functions for creating an e-commerce website, but if you want to take full advantage of all the tool’s potential, we recommend using WebSite X5 Pro.

The Internet is a huge virtual meeting place where freelancers have the opportunity to introduce themselves, present their work and, above all, find new partnerships and employment opportunities. If you’re a creative, an artist or a freelancer, you shouldn’t settle for a simple CV on paper. Instead, develop your online portfolio and present yourself in the best possible way.

For: Artists, creatives, and freelancers, as well as people looking for a first job or a new job opportunity

Objective: Telling your audience (including prospective customers) about yourself and presenting your work

To do: Portfolio sites often have a very simple structure and elegant, minimalistic graphics. The goal is to capture the viewer’s attention and convince him or her of the quality of the work presented.

With WebSite X5, you can create your portfolio through a one-page site, perhaps adopting high-impact visual solutions such as parallax or vertical tab navigation. You have several types of galleries to choose from to organize your best work. And, of course, you can easily insert a contact form for any requests.

Remember to integrate all your social media profiles, and if you want to tell more about yourself, don’t settle for a simple bio: start a blog.

Carefully choose the works to include in your portfolio. It’s better to feature a few high quality pieces than fill your portfolio with a lot of mediocre items that detract visibility from your best works.   

Get to work: WebSite X5 Evo gives you everything you’ll need to create your own online portfolio.   

Blogs started out as online diaries. In the beginning, they experienced a real boom. Then they were somewhat pushed aside due to the success of social media. However, they never disappeared completely and still remain extremely popular. After all, they’re an excellent tool for conveying content, as well as the reason why content is so appealing, not only to people, but also to search engines like Google.

For: Bloggers, journalists and influencers

Objective: Regular publication of editorial content for information or entertainment

To do: If, in your field, you feel you have something to say and you like to write, you are definitely on the right track in starting your own blog. With WebSite X5, setting up a blog, creating an attractive graphic design, and writing the posts is really very simple. You can complete your articles with images, videos and galleries, encourage and manage comments, and schedule publication based on the timetable that suits you best.

Obviously, the success of your blog depends, not only on the quality of the content you create, but also on how frequently you post. Additionally, having a blog will definitely come in handy as it will serve to develop your image as a subject matter expert to get more people to follow you, and it will also help your pages rank better on search engines.  

Get to work: You can set up a Blog using WebSite X5 Evo. With WebSite X5 Pro, you’ll have more advanced options for managing comments and SEO optimization.

The entire nonprofit world has experienced significant momentum in recent years. in Italy alone, for example, non-profit organizations have grown by 28% since 2001. As such, the Internet provides an opportunity to present your organization, raise public awareness about your key issues, find new supporters, and raise funds.

For: Non-profit organizations, NGOs, associations, foundations and committees

Objective: Presenting the organization, raising public awareness, and raising funds

To do: As with a corporate website (and perhaps even more so), a non-profit website must successfully present the organization. From graphics and text to page setup, everything must contribute to capturing the readers’ attention, arousing their interest and participation and, possibly, moving them to action by pushing them to do something specific to help.

It’s important to tell the organization’s story by retracing its fundamental steps, describing its projects, sharing its most significant successes, and introducing the people involved, from founders to volunteers to those benefiting from their work.

With WebSite X5, you’ll have specific templates for volunteer organizations, sports associations, or social advancement organizations. You can use any media, create galleries, and integrate social networks. You can also set up a blog, offer subscriptions to a newsletter and, if applicable, a small e-commerce area.

Get to work: As with business websites, you can use WebSite X5 Evo to create a non-profit site, but if you want all the customization options at your disposal, and not just graphics, you’ll need WebSite X5 Pro.